Whatever you sell,
the answer has to name you
Every business plays GEO differently. The goal is the same: be the answer
Software, products or services — butGEO runs on your category, your buyers and your rivals until the name the AI hands back is yours.
SaaS & software
Own the category question
Buyers ask AI which tool is best. You want to be the tool it names. butGEO helps SaaS teams cover the comparison, alternative and “best of” prompts, and turns AI answers into a pipeline source you can actually count.
- Win “vs” and “alternative to” prompts
- Get cited in AI Overviews & ChatGPT
- Tie AI visibility to signups
more AI citations in 90 days
“We never had a number we could trust for this category. With butGEO we could finally see who the AI was sending buyers to, and change it.”
E-commerce & DTC
Be the product AI recommends
Shoppers ask AI what to buy before they ever reach a store. butGEO tracks those buying prompts, finds where rivals get cited and you don't, and closes the gap.
- Own “best X for Y” shopping prompts
- Monitor sentiment across engines
- Grow AI-assisted revenue
AI-assisted revenue
“We never had a number we could trust for this category. With butGEO we could finally see who the AI was sending buyers to, and change it.”
Agencies & consultancies
Turn GEO into a service line
Make GEO something you can sell. butGEO gives agencies white-label reporting and multi-client workspaces, so one method covers every account and the pitch gets easier.
- Multi-client dashboards & reporting
- A GEO method you can repeat
- A service rivals can't copy overnight
clients onboarded per agency
“We never had a number we could trust for this category. With butGEO we could finally see who the AI was sending buyers to, and change it.”
Enterprise
Visibility at global scale
For global brands, answers change with market, language and model. butGEO brings enterprise security, multi-region tracking, custom data residency, and advisers who help GEO land in every team.
- SSO, SAML, audit logs & RBAC
- Multi-region & multi-language tracking
- Dedicated strategic advice
platform uptime SLA
“We never had a number we could trust for this category. With butGEO we could finally see who the AI was sending buyers to, and change it.”
Beyond the ranking,
another spot to win
Why it's worth the budget, and why you don't have to pick one
Are you in the answer?
Here's the evidence
Numbers these teams measured themselves
From invisible to the default recommendation
Northwind was fine at paid search and invisible to AI. They mapped the questions buyers actually ask, rewrote pages against butGEO's citability fixes, and became the named recommendation on ChatGPT, Perplexity and AI Overviews for their core category.
Winning the “best X” prompts that drive purchases
Lumen tracked the comparison and “best of” prompts shoppers ask AI, closed the gaps where three rivals were getting cited instead, and doubled AI-assisted revenue in two quarters.
Turning GEO into a retainer clients renew
Vantage productized GEO with butGEO's reporting. Dashboards go straight to clients, the channel reads the same to everyone in the room, and the agency gained a service line rivals can't copy in a week.
See whether you're in
that answer
Tell us your category. We'll show you which questions decide it
butgeo.com