---
title: "Product — AI answer tracking, GEO scoring & competitive intel · butGEO"
description: "What butGEO does: track AI answers across 12+ engines, score pages for citability, compare share of voice against rivals, and report in a way leadership reads."
canonical_url: "https://www.butgeo.com/en/features"
meta:
  "og:description": "What butGEO does: track AI answers across 12+ engines, score pages for citability, compare share of voice against rivals, and report in a way leadership reads."
  "og:title": "Product — AI answer tracking, GEO scoring & competitive intel"
  "twitter:description": "What butGEO does: track AI answers across 12+ engines, score pages for citability, compare share of voice against rivals, and report in a way leadership reads."
  "twitter:title": "Product — AI answer tracking, GEO scoring & competitive intel"
---

The platform

# Win the answer<br>It's all right here

One platform to measure, understand, fix and prove your AI search visibility

Answer tracking, citability scoring, competitive intel, and board-ready reporting in one workflow. GEO becomes a channel you check every morning instead of a guess you have to defend.

[Get my free GEO score](https://www.butgeo.com/en/contact) [See pricing](https://www.butgeo.com/en/pricing)

Core capabilities

## The full GEO<br>toolkit

Four pieces. They work better together

They're connected: measurement sets the target, scoring says what to change, reporting proves what changed.

01

12+

engines monitored

### **AI answer tracking**

Know where you rank

Run the questions your buyers really ask across the major AI engines, and see whether you're named, cited, or nowhere in the answer.

- Track mentions, citations and sentiment across 12+ AI engines
- Monitor thousands of buyer prompts on a schedule you set
- Split visibility by product, region, topic and persona

02

94

avg. citability score

### **GEO content scoring**

Become the source AI quotes

The score tells you how citable each page is, then hands you the edits that make engines reach for you instead of a rival.

- Entity, structure and evidence scoring on every URL
- Side-by-side comparison against the sources AI cites today
- Ranked recommendations your writers can ship as-is

03

3.4×

more likely to be chosen

### **Competitive share of voice**

Win back the answers you're losing

See how much of each AI answer is yours and how much is theirs, work out why they get cited, and close the gap prompt by prompt.

- Live share of voice across engines, topics and funnel stages
- Citation overlap: where rivals get quoted and you don't
- Alerts when a competitor overtakes you on a key prompt

04

1-click

export to BI

### **Insights, reporting & alerts**

Show results, not effort

Dashboards tie AI visibility to traffic, pipeline and revenue, so leadership reads GEO as a growth channel and not a science project.

- Share of voice and citation trends in one executive dashboard
- Weekly digests plus real-time Slack and email alerts
- Export to Looker, BigQuery, Sheets or the BI tool you already run

The method

## What makes content<br>worth citing

The signals we score, and why they matter

Pages that get cited usually do the same few things: they answer up front, back claims with evidence, and stay unambiguous about what they're describing. butGEO scores every URL on those signals, then hands your team a ranked list of edits.

**Structure**

Answer-first layout & scannable headings

**Entities**

Consistent, machine-readable concepts

**Evidence**

Data, citations & checkable expertise

**Schema**

Markup that makes claims legible to models

GEO content score**Live**

/p/best-geo-tools

Last scanned 2 hours ago

86/100

Answer clarity**92**

Entity coverage**78**

Evidence & sources**84**

Schema markup**69**

****Top recommendation:**** lead with a direct answer in the first 40 words and cite two primary sources to lift citability.

Integrations

## Plug into the tools<br>you already use

Put GEO data where the team already works

Analytics, BI, CMS, chat — butGEO connects to all of it, so visibility becomes part of the daily routine instead of one more tab.

**Google Search Console**

**Google Analytics 4**

**Slack**

**Looker Studio**

**HubSpot**

**Salesforce**

**Webflow / CMS**

**BigQuery / Warehouse**

**Zapier**

Outcomes

### Same category. Different name in the answer

One B2B brand's AI visibility across 240 tracked buyer prompts, measured before shipping butGEO's recommendations and again 90 days later.

Before butGEO****11% visibility****

Month 3****38% visibility****

Month 6****67% visibility****

SEO vs GEO

## Same foundations<br>Different scoreboard

SEO still matters. GEO sits on top of it

Dimension

Classic SEO

GEO · butGEO

**The goal**

Rank in a list of blue links

Be named inside a single AI answer

**What you compete on**

Keywords & positions

Prompts, citations & recommendations

**The winner**

Position 1–3 on a results page

The brand the model actually cites

**What earns trust**

Backlinks & domain authority

Evidence, entities & clear claims

**How it's measured**

Rankings, clicks, impressions

AI visibility, share of voice, citations

**The cost of ignoring it**

Lose a click to a competitor

Drop out of the buying conversation

How teams use butGEO

## How GEO<br>runs inside a team

Once the loop turns, it keeps turning. It isn't a one-off project

01

### **Measure**

Connect your domain and the prompts that matter. Minutes later you know how the engines answer for your category, and where you sit.

02

### **Understand**

See why the answer looks the way it does: which sources the models trust, what rivals did to get cited, and which gaps are costing you the recommendation.

03

### **Optimize**

Get a ranked list of edits — structure, entities, evidence, schema — that make engines more likely to name you.

04

### **Prove**

Track visibility, share of voice and citations, then translate them into pipeline. Numbers make the argument for you.

Ready when you are

## Get your brand into<br>the answer

Start with a free GEO score. No commitment, and you'll have a benchmark in minutes

[Get my free GEO score](https://www.butgeo.com/en/contact) [Book a demo](https://www.butgeo.com/en/contact)

[butgeo.com](https://www.butgeo.com/en)

## Sitemap

See the full [sitemap](/sitemap.md) for all pages.
